The SEO Checklist - Pittsburgh SEO Company | OVER EASY SEO
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The SEO Checklist 

There are many, many factors that determine how well your website ranks on Google and other search engines.  No one really knows how many, but it’s likely that there are upwards of 200+ different ranking signals which Google uses to help find the perfect website to display when a user searches.

This is by no means an exhaustive list, but it will give you some sense of just how wide reaching your SEO efforts need to be and why you need to consider having someone manage all this data for you.  In addition, the search engine algorithms are changing all the time — so this isn’t a “set it and forget it” project — it is something that needs to be attended to on a regular basis.

Meta Title Tags

Mobile Friendliness

Number and Quality of Backlinks

Responsive Design

HTTPS Compliant

Website Structural Elements, such as H1, H2

Correct Use of Alt-Image Tags

Fresh Content

High Quality User Experience (UX)

Length of On Page Content

Presence of Sitemap

Website Loading Speed

High Quality Content

Keyword Density in Content

Social Media Signals

Missing or Duplicate Title Tags

Use of Microdata Schema

Avoiding Duplicate Content

Meta Description Tags | Length & Quality

Internal Linking Structure

Optimized Image Sizes

Dwell Time | Time Users Spend on Your Site